Do I need advertisement consent?

The national advertisement regulations control the display of advertisements and signs. This includes shop signs, estate agents boards, hoardings and flags. If you are intending to display an outdoor advertisement or sign, you may need to apply for advertisement consent. There are certain types of signs which do not need consent. They have what is known as deemed consent rights.

The outdoor advertisements and signs: a guide for advertisers will help you understand whether you need to apply for advertisement consent.

To display an advertisement or sign on a listed building (or part of a listed building) you must apply for listed building consent.

Where can I find further information?

Chapter 8 of Camden Planning Guidance 1 Design Camden Planning Guidance 1 - Design provides guidance and advice on the design and sighting of advertisements.

The adverts and signs section of the national planning portal and the advertisements section on the national planning practice guidance have lots of guidance and useful information.

For further information on estate agent boards, see our page on estate agent boards.

Am I likely to get advertisement consent?

If you want to find out whether your proposal is likely to be acceptable, you can apply for pre-planning application advice.

How do I apply?

You can apply via the national planning portal. To find out what information is required with your application, please see making a planning application.

Still not sure whether you need advertisement consent?

If you need further advice about whether you need planning permission contact planning advice and information